Use Of Search Engine Optimization

SEO is Process of improving the visibility of your website in Search Engines. That means improving the traffic for the website.

In addition, it’s a great way to increase the quality of your website by making your website user- friendly, faster and easier to navigate.


It’s a Combination of a technical, analytical and creative process.

Technical SEO: This can ensure that search engines can crawl and index your website without any issues.

On-Page SEO: In this, there are few rules to apply on your site, content to make it search engine friendly.

Off-site SEO: Procedures to promote your website or blog so that it can rank higher in search results.

Technical SEO

In this method, you can Crawl and Index your Website pages manually and you can correct it if any errors otherwise it may negatively impact on your website rankings.

On-site SEO

On page SEO process is working on Keywords and content of the website.

Unlike technical and off-page SEO, the main focus of on-page SEO is to provide search engine crawlers with enough signals so that they can understand the meaning and context of your content.

That means A website structure, keywords, title optimizations, headings, internal links, image SEO, structured data markup and other techniques that can send the right signals to search engines.

If you followed correctly, on-page SEO will also improve the usability and credibility of your website or blog.

Off- Page SEO

Off-Page SEO is generally called as Link Building for promoting your Website.

On-page is the first method to improve the ranks higher in SERP’s and with Off-page can also improve the website ranking position. Because Backlinks are a signal of trust and depending on where the links are coming, So they can greatly affect your ranking position.

SEO is nowadays more important than ever and it’s necessary for every webmaster to understand the true meaning of SEO as well as the potential it creates for every business.